Web Design
The web team urgently needed to redesign the storefront for the soon-to-be-launched MHFA website. I took the initiative to art direct and redesign the layout in Adobe XD, incorporating stronger storytelling elements. My main goal was to create a page that not only showcased our products but also added more personality and a stronger sense of brand identity.
Video Editing
I produced this interview series to showcase the design work we do at our organization, and it was very well received by the team. I was responsible for developing the script and interview questions, sourcing all the images, and handling the video editing—including adding clips, intro/outro, lower thirds, icons, and music.
Part 2 of the Interview Series
Social Media Shares
BRIEF
Social Media Share Campaigns for Mental Health First Aid
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Design for Nasdaq ad 3 Million Campaign
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Share Your Story Social Card
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Be Kind to You
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Be Kind to You
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Be Kind to You
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Be Kind to You
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3 Million Ad Campaign
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MHFA at Work Social Graphic
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MHFA
Illustration for Toolkits
BRIEF
Detailed illustrations portraying people collaborating, exchanging ideas, and working together creatively.
MMA Curriculum Toolkit
BRIEF
Audience: up and coming leaders in the behavioral health organizations.
The objective: is to use this tool during the MMA leadership trainings.
Visual Guidance:
Vibe: no suits, keep the vibe around helping people feel energized and recognizing they are the most important thing they bring to their jobs. The idea that we need to fully embody ourselves - use these management tools to help us. Making management practical but not rule bound. Be fully present in knowing who you are and who your staff are.
Visuals: should reinforce the vibe, imagery should say:
- you've got this
- be confident and love yourself
- aspirational, out of the box thinking
Pictures:
- groups and singled out folks
Netsmart Flyer
BRIEF
A simple and clean brochure to be used for meetings with State interested in Netsmart platform.
Examples of icon design and information design and Data visualization.
Used for meetings with States interested in Netsmart platform.
Partnership Brochure
BRIEF
Objective: give insight about the partnership program/benefits so organizations will apply to the program
Visual Guidance:
Looking for a refresh look to make the brochure more appealing to our target audience while highlighting the benefits of partnership.
The team was looking to make a graph similar to this one to display the information more clearly, adhering to the brand colors and guidelines.
Maintaining Connection: Toolkit
BRIEF
Objective: Create a Toolkit that tells a story and visually reaches the intended audience, the written paper should be organized by strategy and geared to address some of the primary challenges of operating a team-based virtual or hybrid workplace.
Outcome: I produce a series of illustrations, adhering to the brand palette and style of drawings, visual elements like iconography and bullets to organize the information, also understand better the message intended.
Innovations in Telehealth Toolkit
BRIEF
Objective: Create an engagement toolkit in what would normally be considered a boring, fact-filled, academic white paper. We want it to be professional and informative while also being accessible to folks. Add illustrations, images and colorful design elements to create that accessible feel.
“Its about the balance."
Reports
BRIEF
Gather the new stats and design an Impact Report
Motivo Interview
Mastered the intro Animation along with the construction of the video editing and audio. Design series of interview intros and outros, lower thirds, for videos conducted during the Natcon Meeting in LA for National Council for Mental Wellbeing.
Created this cute animation for social media.